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GA4 server-side tracking, analytics, and development insights for Magento 2 — from the team behind 25+ premium extensions.

The Magento Blog

GA4 server-side tracking, analytics, and product updates for Magento 2 — from the team behind 25+ premium extensions.

How to Speed Up Magento 2: Complete Performance Guide (2026)
TL;DR: Speed Up Magento 2 The biggest Magento 2 speed wins: enable Varnish full-page cache, use Redis for sessions and cache, enable JS bundling and minification, implement lazy loading for... Read more...
Best Magento 2 SEO Extensions (2026): The Essential Stack
TL;DR: Best Magento 2 SEO Extensions The essential Magento 2 SEO stack: Rich Snippets for structured data in search results, XML Sitemap for crawlability, Page Speed Optimization for Core Web... Read more...
Google Consent Mode V2 for Magento 2: Complete Implementation Guide
TL;DR: Google Consent Mode V2 for Magento 2 Google Consent Mode V2 became mandatory in March 2024 for EU-targeted stores using Google Ads or GA4. It tells Google's tags how... Read more...
Best Magento 2 Themes for 2026: Hyva vs Pearl vs Porto
TL;DR: Best Magento 2 Themes for 2026 Hyva is the performance king (free, open-source, 95+ PageSpeed scores) but requires a full frontend rebuild and developer expertise. Pearl Theme by WeltPixel... Read more...
Product Updates and New Releases - January 2026
Giving back to the Magento Community Starting with version 1.16.0, as a celebration of over 10 years of activity within the Magento 2 ecosystem, and as a way to give... Read more...
Product Updates and New Releases - October 2025
1. Pearl Theme for Magento 2  What’s new in v.1.15.9 - October 28, 2025 New Features: Magento Compatibility - Introduced compatibility with the latest released Magento 2 Security Patches - Magento... Read more...
Which Google Analytics 4 Integration Is Best for Magento 2 Stores?
Last updated: May 2026 — reviewed for 2026 best practices. Related reading: Shopify vs Magento 2: Tracking and Analytics Capabilities Compared (2026). Already running Magento 2 and weighing Shopify? Here's... Read more...
Product Updates and New Releases - September 2025
1. Pearl Theme for Magento 2  What’s new in v.1.15.7 - September 20, 2025 New Features: Magento Compatibility - Introduced compatibility with the latest released Magento 2 Security Patches - Magento... Read more...
Unlock Enhanced Tracking Accuracy with Google Analytics & Social Marketing Suite PRO
In the privacy-first era of ecommerce, relying on client-side tracking alone is a guaranteed way to lose conversions and misread your marketing performance. From iOS restrictions to ad blockers and... Read more...
Product Updates and New Releases - June 2025
1. Pearl Theme for Magento 2  What’s new in v.1.15.3 - June 20, 2025 New Features: Magento Compatibility - Introduced compatibility with the latest Magento 2.4.8-p1, 2.4.7-p6, 2.4.6-p11 & 2.4.5-p13 Security... Read more...
Google Analytics 4 PRO Now Fully Compatible with GS2 Cookies
This month, Google quietly rolled out a significant update to its Analytics infrastructure: the introduction of a new cookie format known as GS2. Unlike previous updates, this change was not... Read more...
Product Updates and New Releases - April 2025
1. Pearl Theme for Magento 2  What’s new in v.1.15.0 - April 22, 2025 New Features: Magento Compatibility - Version 1.15.0 introduces compatibility for the Pearl Theme and all included extensions... Read more...

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