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Server-Side Tracking for Magento & Shopify

Capture Every Conversion Across All Your Channels

Stop losing revenue to ad blockers and iOS privacy. Choose your platform and connect Google Analytics 4, ad platforms, and marketing tools with a single server-side stack.

Magento 2 Extension

Full-funnel server-side tracking for Magento 2 with 9+ platform integrations.

Shopify App

14-day free trial for Shopify with full GA4 coverage and server-side events.

Server-side events
Live event stream
Connected
GA
purchase
$124.50
M
Purchase
$89.00
TT
CompletePayment
$210.20
Multi-Platform Attribution Overview
Last 30 Days
Reports
Overview
Live Events
Conversions
Total Conversions
1,284 +24.2%
GA4 Recovered
312 +18.5%
Meta CAPI Lift
486 +31.0%
TikTok Attribution
158 +12.4%
REAL-TIME GROWTH

* Aggregate data recovered across GA4, Meta, and TikTok using WeltPixel Server-Side Tracking.

CONVERSION TRACKING
100%
Accuracy Rate
AD BLOCKERS
BYPASSED
Server-Side Power
iOS TRACKING
SOLVED
Full Data Access
REAL-TIME SYNC
5+ CHANNELS
Instant Updates

Trusted by leading brands worldwide. Here are just a few:

Calvin Klein Brand Logo
Converse Brand Logo
Segafredo Brand Logo
Timberland Brand Logo
Bungie Store Brand Logo
Crocs Brand Logo
Julius Meinl Store Brand Logo
Pelican Store Brand Logo
10+
Years of Excellence

Pioneering Magento solutions since 2014. A decade of eCommerce innovation and expertise you can trust.

85,000+
Happy Customers

Join a thriving community of merchants worldwide who rely on WeltPixel to power their success.

Are These Tracking Issues Costing You Sales?

See how our Server-Side tracking solution solves your challenges

Common Challenges

Limited iOS Data Collection

Privacy updates are blocking accurate tracking of Meta Ads conversions on iOS devices

Ad Blocker Interference

Browser tracking prevention tools are blocking conversion data collection

Complex Meta CAPI Setup

Difficulty implementing and managing Meta's Conversion API integration

Incomplete Analytics Data

Missing critical conversion events and customer interactions in GA4

Poor Campaign Performance

Reduced marketing effectiveness due to incomplete conversion tracking

Privacy Compliance Issues

Tracking limitations due to cookie consent and privacy regulations

Our Solutions

Complete iOS Tracking

Server-side solution captures all iOS conversions with perfect accuracy

Blocker-Proof System

Direct server transmission ensures all conversion data is captured

Automated CAPI Setup

Built-in Meta CAPI integration with seamless Magento 2 connection

Full Event Tracking

Complete data layer implementation with real-time event capture

Optimized Campaigns

Enhanced performance across Meta, TikTok, Google, and Reddit ads

Privacy Compliance

Built-in GDPR and CCPA support with full consent management

Your Data's Journey: From Click to Conversion

Infographic explaining data journey for server-side tracking

Transform Your Marketing ROI with Accurate Data

Stop making decisions based on incomplete data. Our server-side tracking solution ensures you capture every customer interaction, helping you optimize ad spend and maximize ROAS across all marketing channels.

Never Miss a Conversion

Unlock the full potential of your marketing budget with our server-side tracking. By bypassing ad blockers and iOS restrictions, you'll capture every purchase, refund, and customer interaction - ensuring your ROAS calculations are based on complete data.

  • 100% conversion tracking accuracy
  • Real-time purchase and refund sync
  • Enhanced customer journey tracking

Maximize Ad Performance

Feed your marketing channels with accurate conversion data to optimize your campaigns automatically. Our solution ensures platforms like Meta Ads, TikTok, and Google Ads receive precise conversion signals, leading to better targeting and reduced cost per acquisition.

  • Direct server-to-server data transmission
  • Enhanced iOS conversion tracking
  • Multi-channel attribution support

Event Match Quality

Maximize your Meta Ads performance

Our server-side tracking delivers industry-leading Event Match Quality scores, ensuring your conversion data reaches Meta accurately.

We don't just send the purchase; we send the person. By securely hashing and transmitting 8+ customer identifiers (Email, Phone, Address, First/Last Name), we achieve 'Great' match quality scores even when cookies are blocked.

Datasets
My Shopify Store
My Shopify Store
Dec 30, 2025 - Jan 26, 2026
Create
Overview
Test events
Diagnostics 1
History
Settings
Event activities
Integrations

This chart displays any events from your business's website, CRM, mobile app or server that we've processed and received within the selected date range.

2.0K 1.5K 1.0K 500 0
Jan 13 Jan 21 Jan 22 Jan 23
Dataset ID
948271635082749
Integrations
Conversions API • Meta Pixel
Manage integrations
Websites
mystore.myshopify.com
+1 more
Add Events
Columns: Event usage metrics
All events
Events Status Used by Integration Event match quality Total events
PageView
Active
Active — Multiple 9.2/10
1,847
Last received 2 hours ago
ViewContent
Active
Active — Conversions API 8.9/10
634
Last received 2 hours ago
AddToCart
Active
Active — Conversions API 8.7/10
298
Last received 3 hours ago
AddPaymentInfo
Active
Active — Conversions API 9.1/10
156
Last received 3 hours ago
InitiateCheckout
Active
Active — Conversions API 8.8/10
142
Last received 3 hours ago
Purchase
Active
Active — Conversions API 9.4/10
89
Last received 4 hours ago

Event Match Quality scores above 7.0 indicate excellent data quality for optimal ad targeting

ROI Calculator

See how much you could save

Calculate your potential savings with server-side tracking and improved ROAS.

$10,000 /month
$1,000 $100,000

Monthly Savings

$1,870 /mo

Annual Savings

$22,440 /yr

Brands spending $10,000 on ads recover on average $1,870/month through improved ROAS and reducing ad waste by 64%.

30%+

Average ROAS Improvement

100%

Conversion Capture Rate

iOS 14+

Full Tracking Support

Complete Marketing Analytics Suite

Maximize your marketing ROI with our integrated tracking solutions

Product Performance

Track every product interaction and purchase with 100% accuracy. Optimize your catalog based on real customer behavior.

Campaign ROI

Measure the true impact of your promotions with accurate attribution across all marketing channels.

Privacy-First

Future-proof your tracking with cookieless measurement and full compliance with privacy regulations.

Enhanced Analytics

Get deeper insights into customer behavior with advanced tracking and custom reporting capabilities.

Maximize Your Marketing Investment

Get the complete picture of your customer journey and marketing performance

Server-Side Power

Bypass ad blockers and browser limitations with direct server-to-server tracking. Capture every conversion, refund, and customer interaction with 100% accuracy.

Smart Attribution

Know exactly which campaigns drive sales with precise multi-channel attribution. Optimize your ad spend based on real conversion data.

Revenue Analytics

Track real-time revenue, refunds, and customer lifetime value. Make data-driven decisions to grow your business.

What Our Customers Say

Real experiences from businesses using our GA4 integration

Easy Setup for Agencies

Setting up GA4 is not a small task, but as a agency owner I love how easy Welt Pixel has made the setup. Quick bug fixes and great support make it easy to recommend to all our clients.

Peter Kristensen

Agency Representative

Seamless Integration

Weltpixel GA4 excels in providing seamless integration with Magento. The extensive documentation offers clear guidance on setup and optimization, making it an invaluable tool for leveraging GA4's capabilities.

Aura

Sigo Signs

Reliable & Accurate

We have been using this product for over a year now and it works really well for your store. The tracking data is reliable and accurate. Highly recommend GA4 plugin.

Attique

UK Fabrics Online

Trusted Partners

Working together with industry leaders to deliver excellence

Magento WeltPixel Partner
Nexcess WeltPixel Partner
Hyvä
WeSupply WeltPixel Partner
JetRails WeltPixel Partner
Maxmind WeltPixel Partner
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