WeTracked vs WeltPixel Conversion Tracking: An Honest Comparison

TL;DR

WeTracked is the newest tool in this comparison set, on the App Store since October 2025 with a 4.7 rating from 144 reviews (October 29, 2026) [1]. It prices by order volume: $49 for 500 orders, $149 for 3,000, $249 for 7,500, and a custom Enterprise quote above that, with no overage rate published [3]. WeltPixel is $39 a month flat [4]. There is no published volume at which WeTracked costs less; the closest it gets is $39.20 a month on annual billing, twenty cents above our monthly price [3]. Our own annual is $390, which works out to $32.50 effective. The two structural differences matter more than the totals. First, WeTracked's price curve moves in steps a single order can trigger, and two of those steps are worth $100 each. Second, WeTracked publishes no GA4 destination at all: conversions go back into the ad platforms and their own dashboard, a deliberate design their FAQ is open about, and a decisive fact if your reporting lives in Google Analytics [2]. On the other side of the ledger, they cover several stores on one subscription and channels we do not carry. We build WeltPixel Conversion Tracking, so weigh this like any vendor's comparison; every source is public, and checking them takes minutes.

Comparison Table

Prices checked October 29, 2026, monthly billing, on WeTracked's own pricing page. Its App Store listing is now a free connector, and charges may be billed by wetracked.io directly [1][3].

The $100 Order

Two orders in WeTracked's month cost a hundred dollars each, and their own published tiers say which two [3]. On the cheapest plan available at each volume, orders 1 through 500 cost $49 in total. Order number 501 pushes past Starter's allowance, and the next published plan, Business, is $149. Order 502 changes nothing. The step repeats one tier up: order 3,001 takes a $149 bill to $249. Inside each tier an additional order costs nothing, and above 7,500 the price is a custom quote. Two orders, thousands apart in the month's count, can carry a hundred dollars each while every order around them is effectively free.

This is not a hidden fee. The tiers are published, and order-tiered pricing always has edges somewhere. WeTracked's first two edges happen to be cliffs rather than ramps. A store hovering around 500 or 3,000 orders a month will feel its tracking bill flap between two numbers $100 apart based on ordinary sales variance. A flat price has no edges to hover near: WeltPixel bills $39 at 400 orders, at 501, and at 50,000 [4].

WeTracked's pricing page publishes no overage rate, so outgrowing a tier means moving to the next one, and above 7,500 orders the price is a custom quote [3].

No GA4, On Purpose

WeTracked publishes no GA4 or Google Analytics destination on any of five surfaces checked: integrations, features, pricing, the homepage, and the App Store listing [1][2]. Their FAQ frames the omission as positioning: conversions are pushed back into the ad managers, so no additional dashboard is needed [3]. That is a coherent product decision, not an oversight, and their Pulse dashboard is where their own reporting lives.

Whether it matters depends entirely on where your reporting lives. If your team's source of truth is the ad managers themselves, or you want their dashboard to become it, the omission costs you nothing. If your reporting, audiences, or agency workflows run through GA4, it is the single most decision-relevant line in this comparison, because no tier at any price adds it. WeltPixel treats GA4 as a first-class destination with the purchase delivered server-side, alongside the ad platforms [4]. For why the server-side leg matters regardless of which tool you pick, see the browser pixel vs conversions API explainer.

On the ad side the overlap is wide: Meta, Google Ads, TikTok, Pinterest, Reddit, Snapchat and Klaviyo appear on both lists [2][4]. WeTracked adds Microsoft (Bing) Ads, X and Taboola. WeltPixel adds OpenAI (ChatGPT) Ads and theMarketer. Every destination is included on every tier in both tools, so unlike some rivals in this category (we covered one in the Elevar comparison), neither charges per destination.

A workflow note: the WeTracked Shopify app is a connector. Their listing describes it as authenticating your store and maintaining the data link, with setup, pixel configuration and reporting living at app.wetracked.io [1]. Their listing also says charges may be billed by wetracked.io directly, outside the Shopify invoice (October 29, 2026). WeltPixel's panel runs inside Shopify admin.

Four Reasons to Buy Theirs Instead

All four come off their own published pages.

You run several small stores. Starter covers up to three stores inside its 500-order allowance for $49, Business five, Scale-up ten, and Enterprise has no limit [3]. WeltPixel bills per store, so three stores cost $117 a month with us against $49 with them. For multi-store operators and agencies this is a real, sizeable difference and they win it outright.

Microsoft Ads, X or Taboola carry your spend. Those three sit on their published destination list and not on ours [2]. If one of them is where the budget actually goes, we cannot report on it and they can.

Your stack is not only Shopify. They connect WooCommerce plus several funnel checkouts, including Funnelish and CheckoutChamp [2]. WeltPixel is Shopify only.

Published support and refund terms matter to you. They advertise 24/7 live chat and a 60-day money-back guarantee [3]. We do not match either in published terms, and a comparison that skipped that would be selective.

Away from those four, two structural facts carry the decision: a flat $39 with no cliffs against a ladder that starts at $49, and GA4 as a destination against GA4 deliberately absent.

Key Takeaways

• WeTracked's cheapest plan is $49 for 500 orders; WeltPixel is $39 flat with no cap. There is no volume where WeTracked costs less, and its closest approach is $39.20 on annual billing [3][4].
• On WeTracked's published tiers, order 501 costs $100 (the bill steps $49 to $149) and order 3,001 costs another $100, while every other order up to 7,500 adds nothing [3].
• WeTracked publishes no overage rate, so outgrowing a tier means the next one, and above 7,500 orders the price is a custom quote [3].
• WeTracked publishes no GA4 destination on any tier and frames the omission as deliberate; conversions return to the ad platforms and their own dashboard. WeltPixel delivers the purchase server-side to GA4 and all nine other destinations [2][3][4].
• Their multi-store allowances (3 to unlimited stores on one bill) genuinely beat our per-store billing for multi-store operators [1].
• WeTracked has no free plan but offers a 14-day trial and a 60-day money-back guarantee; WeltPixel's Discovery plan is free for GA4 tracking up to 100 storefront orders a month with no time limit [1][3][4].

FAQ

Is WeTracked cheaper than WeltPixel Conversion Tracking?

Not at any published volume. WeTracked's floor is $49 a month for up to 500 orders against WeltPixel's $39 flat, and the gap widens with volume: $149 against $39 at 3,000 orders and $249 against $39 at 7,500. Above 7,500 orders WeTracked's Enterprise plan is a custom quote (verified October 29, 2026). Annual billing brings their entry price to $39.20, still above our monthly rate [3][4].

Does WeTracked send conversions to Google Analytics?

No. No GA4 or Google Analytics destination appears on any of their published pages or their App Store listing, and their FAQ presents this as intentional: conversions go back to the ad platforms so no extra dashboard is needed. No tier lists it, so a store that reports in GA4 has nothing to connect [1][2][3].

What happens when a store passes 500 orders in a month on WeTracked?

Starter covers up to 500 orders and WeTracked's pricing page publishes no overage rate, so the smallest published plan for 501 orders is Business at $149, up from $49. The same $100 step comes at 3,001 orders, where Scale-up at $249 is the next plan that covers you (verified October 29, 2026) [3].

Which WeTracked plan is cheapest at 10,000 orders a month?

Only Enterprise covers 10,000 orders, and it has no published price: wetracked.io/pricing lists it as a custom quote from 7,500 orders. The largest plan with a printed price is Scale-up, $249 for up to 7,500 orders (verified October 29, 2026) [3].

What should I check before removing either app?

Open the receiving platform, not the app: Meta Events Manager, your Google Ads conversion actions, GA4 Realtime. Once the new app's purchases are landing there across a full day of real orders, the old one has nothing left to do. Past that point every conversion the two apps share can be counted twice, so treat the overlap as a verification window with an end date rather than a setup you leave running.

If GA4 matters to your reporting and you want every destination at a price with no cliffs in it, install WeltPixel Conversion Tracking.

Sources

1. WeTracked pricing and app description, Shopify App Store listing, apps.shopify.com/wetracked-io-connect, accessed July 31 and October 29, 2026
2. WeTracked integrations and features pages, wetracked.io, accessed July 31, 2026
3. WeTracked pricing page, wetracked.io/pricing, accessed July 31 and October 29, 2026
4. WeltPixel Conversion Tracking, Shopify App Store listing, apps.shopify.com/weltpixel-conversion-tracking, accessed July 31 and October 29, 2026